Let’s be honest. What’s in a rating? What does “8″ really mean? Is a movie rated 8 (or 80%, or 4 stars) really better than a movie rated at 6 (or 60%, or 3 stars)? Really think about it. What’s in a rating?
Ratings are aggregate scores that are supposed to reflect the overall sentiment toward a movie. It’s meant to be a tool by which users can determine whether a movie is worth the time, or not. So while an overall rating for a film is an aggregate of each rating each individual gave that movie, each individual rating is an aggregate of each individual sentiment felt or considered by the person rating the movie. “Well, I liked the direction, but the music was terrible. The acting was so-so and the special effects were amazing. Plot was thin, but I really didn’t expect much anyway. I give it a 6/10.” All of those sentiments rolled in to one number.
The problem with ratings is the lack of context of what went into assigning the “score.” If I’m in the mood for a great special effects movie, a number doesn’t tell me much. Maybe if my friend who loves special effects told me a certain film was 5/5 stars, I could infer that it had great special effects. But most of the time, we don’t even get that much.
So what’s the point?
Well, we see movies, right? All of us. And most of us don’t care to spend time watching movies that would be considered a waste of time. So the point is, we deserve to have quick access to as much information about a film as possible; more than just a score. And we’re doing what we can to make that as easy as possible.
So will this all work? Will it really replace ratings? Probably not completely. But our hope is that it makes more relevant information accessible in a shorter amount of time. And it will only get better and more powerful with time.
Oh, and remember that we’re launching in a couple weeks? Soon you’ll get to try it out yourself